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Privacy Policy

Please read this cookie policy carefully as it contains important information on who we are and how we use cookies on our website. This policy should be read together with our Privacy Notice (https://www.suwadalondon.co.uk/shop/privacy.php) which sets out how and why we collect, store, use and share personal information generally, as well as your rights in relation to your personal information and details of how to contact us and supervisory authorities if you have a complaint.

Who we are

This website is operated by Suwada London, Limited. We are an online retailer and for more information see https://www.suwada.co.jp/en/about_en.

Our website

This cookie policy relates to your use of our website, https://www.suwadalondon.co.uk/.

Throughout our website we may link to other websites owned and operated by certain trusted third parties to make additional products and services available to you. These other third-party websites may also use cookies or similar technologies in accordance with their own separate policies. For privacy information relating to these other third-party websites, please consult their policies as appropriate.

Cookies

A cookie is a small text file which is placed onto your device (e.g. computer, smartphone or other electronic device) when you use our website. We use cookies on our website. These help us recognise you and your device and store some information about your preferences or past actions, as well as allow you to make purchases.

For example, we may track, identify and target the interests of our users to enhance the experience on our websites. Third parties serve cookies through our website for advertising, analytics and other purposes. Some of this data will be aggregated or statistical, which means that we will not be able to identify you individually.

For further information on our use of cookies, including a detailed list of your information which we and others may collect through cookies, please see below.

For further information on cookies generally, including how to control and manage them, visit the guidance on cookies published by the UK Information Commissioner’s Office, www.aboutcookies.org or www.allaboutcookies.org.

Consent to use cookies and changing settings

We will ask for your permission (Consent) to place cookies or other similar technologies on your device, except where they are essential for us to provide you with a service that you have requested (e.g. to enable you to put items in your shopping basket and use our check-out process).

You can withdraw any consent to the use of cookies or manage any other cookie preferences by setting your preferences in the Cookie Consent Manager. The Cookie Consent Manager allows you to select which categories of cookies you accept or reject.

It may be necessary to refresh the page for the updated settings to take effect.

The cookies we use Name  Purpose Whether cookie is essential for us to provide you with a service that you have requested and whether we will seek your consent before we place the cookie
HTTP Cookie (Google) _ga It records a particular ID used to come up with data about website usage by the user. It is a HTTP cookie provided by Google Analytics (View Service Privacy Policy) that expires after 2 years. No, we will therefore request your consent before placing this cookie
HTTP Cookie (Google) _gat Enables Google Analytics (View Service Privacy Policy) regulate the rate of requesting. It is a HTTP cookie type that lasts for a session. No, we will therefore request your consent before placing this cookie
HTTP Cookie (Google) _gid Keeps an entry of unique ID which is then used to come up with statistical data on website usage by visitors. It is a Google Analytics (View Service Privacy Policy) HTTP cookie type and expires after a browsing session. No, we will therefore request your consent before placing this cookie
pll_language This cookie allows the language to be set to your local language. No, will therefore request your consent before placing this cookie
HTTP cookie (Google) #collect Sends data such as visitor’s behavior and device to Google Analytics (View Service Privacy Policy). It is able to keep track of the visitor across marketing channels and devices. It is a pixel tracker type cookie whose activity lasts within the browsing session.
Session cookie (PHP) PHPSESSID# Used by PHP (View Service Privacy Policy) to identify a current user's session. Its activity expires when a session is ended. Yes, essential (we will therefore not request your consent before placing this cookie

 

 

Third party access to the cookies

The cookies we use will only be accessed by us and those third parties named in the table above for the purposes referred to in this cookie policy. Those cookies will not be accessed by any other third party.

How to turn off all cookies and consequences of doing so

If you do not want to accept any cookies, you may be able to change your browser settings so that cookies (including those which are essential to the services requested) are not accepted. If you do this, please be aware that you may lose some of the functionality of our website.

For further information about cookies and how to disable them please go to the guidance on cookies published by the UK Information Commissioner’s Office, www.aboutcookies.org or www.allaboutcookies.org.

How to contact us

Please contact our Data Protection Manager, if you have any questions about this cookie policy or the information we hold about you.

If you wish to contact our Data Protection Officer, please send an email to kyuki@suwadalondon.co.uk; write to Data Protection Manager, Suwada London Limited, 10 Fitzroy Square, London W1T 5HP; or call 0207 874 1579.

Do you need extra help?

If you would like this notice in another format (for example: audio, large print, braille) please contact us (see ‘How to contact us’ above).

Changes to this policy

This policy was last updated on 01.01.2020.

We may change this policy from time to time, when we do we will inform you updates to this page.

 

Suwada London, Limited (the ‘Company’) privacy notice

This notice explains how information about you is used. The Company will be the data controller and can be contacted as follows:

By post: Data Protection Manager, Suwada London Limited,
10 Fitzroy Square, London W1T 5HP
By e-mail: kyuki@suwadalondon.co.uk
By phone: 0207 874 1579

The information we gather

The Company gathers certain information about you. When we do so we are regulated under the General Data Protection Regulation which applies across the European Union (including in the United Kingdom) and the Data Protection Act 2018 and we are responsible for that personal information for the purposes of those laws.

In this notice, references to ‘we’ or ‘us’ mean the Company and our group companies.

Information that we gather about you may include without limitation your name, title, contact phone number, email address, postal address, and payment details. We may also obtain information about you from third parties, such as our group companies, service providers and agents.

The provision of information by you is entirely voluntary. If you do not provide your information it may not be possible for us to provide any goods or services.

We have appropriate security measures in place to prevent personal information from being accidentally lost or used or accessed in an unauthorised way. We limit access to your personal information to those who have a genuine business need to know it. Those processing your information will do so only in an authorised manner and are subject to a duty of confidentiality. We also have procedures in place to deal with any suspected data security breach. We will notify you and any applicable regulator of a suspected data security breach where we are legally required to do so.

The legal basis and reasons for processing

This privacy notice sets out how we will process your data.

Processing can take place when it is necessary to perform a contract between us, or where we are both taking steps to enter into a contract. It can also take place based on our legitimate interests or those of a third party. A legitimate interest is when we have a business or commercial reason to use your information, so long as this is not overridden by your own rights and interests. Our legitimate interests may be that we are carrying or may carry on business with your employer. There is a limited privacy impact on you, and we think that you will expect that we will process your data in this way. Sometimes processing will take place based on your consent, such as when you give us your clear and express permission to do something with your personal data. Whenever you have given consent you can withdraw it at any time.

 

We process information about you for the following reasons:

What we use your information for Our reasons
To provide our services For the performance of our contract with you or to take steps at your request before entering into a contract, or for our legitimate interests if we are entering into a contract with your employer
Providing customer services, analysing preferences and improving services For the performance of our contract with you, for our legitimate interests or those of a third party, i.e. to be as efficient as we can so we can deliver the best service for you at the best price, and to comply with our legal and regulatory obligations
To improve user experience For our legitimate interests or those of a third party, i.e. to be as efficient as we can so we can deliver the best service for you at the best price
Operational reasons, such as recording transactions, training and quality control, and ensuring business policies are adhered to For our legitimate interests or those of a third party, i.e. to be as efficient as we can so we can deliver the best service for you at the best price
Conducting checks to identify our customers and verify their identity, screening for financial and other sanctions or embargoes, and other processing necessary to comply with professional, legal and regulatory obligations, corporate governance obligations and good practice that apply to our business, e.g. under health and safety regulation or rules issued by our professional regulator For our legitimate interests or those of a third party, i.e. to minimize fraud that could be damaging for us and for you, and to comply with our legal obligations
Gathering information as part of investigations by regulatory bodies or in connection with legal proceedings or requests To comply with our legal and regulatory obligations
Security vetting, preventing fraud, investigating claims, complaints and allegations of criminal offences For our legitimate interests or those of a third party, i.e. to minimize fraud that could be damaging for us and for you, and to comply with our legal obligations
Ensuring the confidentiality of commercially sensitive information For our legitimate interests or those of a third party, i.e. to protect trade secrets and other commercially valuable information, and to comply with our legal and regulatory obligations
Statistical analysis to help us manage our business, e.g. in relation to our financial performance, customer base, product range or other efficiency measures For our legitimate interests or those of a third party, i.e. to be as efficient as we can so we can deliver the best service for you at the best price
Preventing unauthorised access and modifications to systems For our legitimate interests or those of a third party, i.e. to prevent and detect criminal activity that could be damaging for us and for you, and to comply with our legal and regulatory obligations
Updating and enhancing customer records For the performance of our contract with you or to take steps at your request before entering into a contract, to comply with our legal and regulatory obligations, and for our legitimate interests or those of a third party, e.g. making sure that we can keep in touch with our customers about existing orders and new products
Ensuring safe working practices, staff administration and assessments To comply with our legal and regulatory obligations, and for our legitimate interests or those of a third party, e.g. to make sure we are following our own internal procedures and working efficiently so we can deliver the best service to you
External audits and quality checks, e.g. for ISO or Investors in People accreditation and the audit of our accounts For our legitimate interests or a those of a third party, i.e. to maintain our accreditations so we can demonstrate we operate at the highest standard, and to comply with our legal and regulatory obligations
Marketing our business and those of our group For our legitimate interests or those of a third party, i.e. to promote our business to existing and former customers

Promotional communications

 

We may use your personal information to send you updates (by email, text message, telephone or post) about our products and services, including promotions or new products or services. We have a legitimate interest in processing your personal information for promotional purposes (see above). Where consent is needed, we will ask for this consent separately and clearly.

We will always treat your personal information with the utmost respect and never share it with other organisations outside our group for marketing purposes. You have the right to opt out of receiving promotional communications at any time by contacting our Data Protection Manager.

We may ask you to confirm or update your marketing preferences if you instruct us to provide further products or services in the future, or if there are changes in the law, regulation, or the structure of our business.

Information about third parties

Information we process as described in this notice may also include information about third parties whose details you supply to us.

Systems used to process data

We gather information directly from you and also via other technical systems. These may include, for example, our: website, computer networks and connections, communications systems, email systems, intranet and Internet facilities, telephones, and other hardware and software owned, used or provided by or on behalf of us and our group companies.

Cookies

When you use our website we may gather information about you through Internet access logs, cookies and other technical means. ‘Cookies’ are text files placed on your computer to collect Internet log information and user behaviour information. These are used to track website usage and monitor website activity and for other data processing reasons set out below.

Some of the cookies we use are essential for parts of the site to operate and have already been set. You may delete and block all cookies from this site, but parts of the site will not work. To find out more about the cookies we use and how to delete them, please see our cookie policy.

Disclosures and exchange of information and transfers outside the EEA

We may disclose and exchange information with our group companies, service providers (such as PayPal), representatives and agents, as well as with law enforcement agencies and regulatory bodies for the above reasons. We only share information with   such service providers if we are happy that they take appropriate measures to protect your personal information.

We may also need to share some personal information with other parties, such as potential buyers of some or all of our business or during a re-structuring. Usually, information will be anonymised but this may not always be possible. The recipient of the information will be bound by confidentiality obligations.

Information may be held at our offices and those of our service providers, representatives and agents as described above.

We do not anticipate transferring your data outside of the EEA. If we need to, we will inform you and ensure that the data is protected by way of a finding of adequacy, or standard contractual clauses.

If you would like further information, please contact our Data Protection Manager. We will not otherwise transfer your personal data outside of the EEA or to any organisation (or subordinate bodies) governed by public international law or which is set up under any agreement between two or more countries.

Retention periods

Your data will be held for as long as it is genuinely useful to us, in accordance with the Company’s retention policy, which is available on request. In general, your data may be stored for the duration of your contractual relationship with us, plus 6 years.

Your rights

You have a number of important rights, which can be exercised free of charge. You have the right to request:

  • access to your personal information and to certain other supplementary information that this Privacy Notice is already designed to address
  • require us to correct any mistakes in your information which we hold
  • require the erasure of personal information concerning you in certain situations
  • receive the personal information concerning you which you have provided to us, in a structured, commonly used and machine-readable format and have the right to transmit those data to a third party in certain situations
  • object at any time to processing of personal information concerning you for direct marketing
  • object to decisions being taken by automated means which produce legal effects concerning you or similarly significantly affect you
  • object in certain other situations to our continued processing of your personal information
  • otherwise restrict our processing of your personal information in certain circumstances.

We will not do anything with your data not outlined in this notice.

For further information on each of those rights, including the circumstances in which they apply, see the Guidance from the UK Information Commissioner’s Office (ICO) on individuals’ rights under the General Data Protection Regulation.

If you would like to exercise any of these rights, or if you have any complaints, please contact our Data Protection Manager, providing enough information to identify you and let us know which information to which your request relates.

If you are not satisfied with any complaint you have with us, you also have the right to make a complaint to the Information Commissioners Office, which is the supervising authority in the UK in relation to data processing. You can contact the Information Commissioner at ico.org.uk/concerns/ or by telephone: 0303 123 1113 for further information about your rights and how to make a formal complaint.

We may change this privacy notice from time to time, when we do, we will update this privacy notice.

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We use SSL for protecting all your information (Name, Address, Tel. No, etc) to enjoy shopping on our website.

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